AnnJoy Imports – Page 2 – Annjoy Imports

Author: AnnJoy Imports

MATERIALS: WHAT IS BEST FOR YOU?

  MATERIALS: WHAT IS BEST FOR YOU?   Everything is made of something; every design object, product, and item that surround us boils down to raw materials. With all the new and exciting materials developed and introduced in recent years, how is the savvy consumer to know which material best suits their needs? Read on […]

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HOW COLOR IMPACTS THE BUYING PROCESS

Think about your favorite brands. What are they? What does their packaging look like: the colors, the shapes, the font? Each and every piece of the branding experience was carefully considered and analyzed by at least a dozen people. And, believe it or not, there is psychology behind each and every choice. Certain colors can […]

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THE SHOPPING BAG: A BRIEF AND EXCITING HISTORY

It is difficult to imagine a time without shopping bags: plastic, reusable, or otherwise. They are utilitarian, commonplace, and always there when you need one. But this seemingly endless and extremely useful commodity wasn’t always around to help make our lives easier.     Early Inventions: Shopping bags didn’t even exist before the late 1800s. Shoppers […]

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PLASTIC IS (NOT) IN THE BAG

Americans are drowning in plastic. More specifically, plastic bags. According to the EPA, in 2015 the United States produced over 4 million tons of plastic bags and only about 350,000 tons of those were recycled. Plastic bags often end up in the street gutter, clogging up the drains, blowing through the park, and getting snagged […]

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5 STEPS TO ATTAINING SUSTAINABILITY

For companies interested in reducing waste and increasing the sustainability of their packaging, there’s more than one way to skin that cat.  If it ends up costing a little more, (and you want business justification besides doing the right thing) most businesses chalk that up to an investment in their brand. 1.  Use Recycled Materials […]

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PUT YOUR BAG IN GOOD HANDS

It looks like a bag. Feels like a bag. Carries things like a bag. But it’s so much more than just a handy way to carry home a purchase.  For the retailer, that bag is a walking ad campaign. Color, messaging, logo and typeface, materials, weight, handles…every detail says something about your company. To create […]

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